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                  <p><b>CHAPTER 13</b></p>
                  <h3><b>Diction and Conciseness</b></h3>
                  <p>
                     You should read this chapter if you need to review or learn about
                  </p>
                  ➜Understanding the levels of diction<br>
                  ➜Eliminating redundancy<br>
                  ➜Making your sentences more concise and effective<br><br>
                  <div class="box-quick-tip">
                     <b>Get Started</b>
                     <p>
                        Here, you’ll first explore diction, a writer’s choice of words. Then you will learn how to eliminate unnecessary words from your writing to create a  concise style. Understanding diction and conciseness will help you achieve a more effective writing style.
                     </p>
                  </div>
                  <h4><b>What is Diction? </b></h4>
                  <ul>
                     <li>
                        “When, in the course of human events, it becomes necessary for one people to dissolve the political bands which have connected them with another, and to assume, among the Powers of the earth, the separate and equal station to which the Laws of Nature and Nature’s God entitle them, a decent respect to the opinions of mankind requires that they should declare the causes which impel them to the separation.”
                     </li>
                     <li>
                        “Get outta my way, bimbo!” You likely recognize the first example: It’s the opening of “The Declaration of Independence.” The second example? It was yelled at me when a fellow driver decided that I wasn’t driving fast enough (and I drive plenty fast!). These two selections are very different because of their words. <i>Diction</i> is a writer’s choice of words. Your diction affects the clarity and impact of your message. Therefore, the diction you want in a specific writing situation depends on context: your audience, purpose, and tone.
                     </li>
                  </ul>
                  <h4><b>Levels of Diction</b></h4>
                  <p>
                     Diction is measured from <i>formal</i> to <i>informal language</i> usage. <i>Formal diction</i> is marked by multisyllable words, long sentences, and a formal tone; <i>informal diction</i> includes shorter words and sentences and a less formal tone. Neither level of diction (or any levels in between)is “good” or “bad”; rather, each is appropriate in different writing situations. The following chart shows the levels of diction and when each is used.
                  </p>
                  <div class="box-solid">
                     <table class="table">
                        <thead>
                           <tr>
                              <th>Formal Diction</th>
                              <th>Less Formal Diction</th>
                              <th>Informal Diction</th>
                           </tr>
                        </thead>
                        <tbody>
                           <tr>
                              <td>Multisyllable words</td>
                              <td>Educated language</td>
                              <td>Everyday words</td>
                           </tr>
                           <tr>
                              <td>Legal documents</td>
                              <td>Job application letters</td>
                              <td>Popular magazine articles</td>
                           </tr>
                           <tr>
                              <td>Technical reports</td>
                              <td>Resumes</td>
                              <td>Notes to friends</td>
                           </tr>
                           <tr>
                              <td>Scientific articles</td>
                              <td>Sales and marketing letters</td>
                              <td>Everyday e-mail</td>
                           </tr>
                        </tbody>
                     </table>
                  </div>
                  <p>
                     Let’s explore diction in greater detail.
                  </p>
                  <ol type="1" start="1">
                     <li>
                        Elevated diction
                        <div class="li-content">
                           <p>
                              The most elevated level of diction has abstract language, a serious tone, few personal references, few contractions, and considerable distance implied between reader and writer.
                           </p>
                           <p>
                              It’s used for the most formal documents such as stock offerings, land deeds, formal sermons, and technical articles.
                           </p>
                           <p>
                              The following selection is from Jonathan Edwards’ famous sermon “Sinners in the Hands of an Angry God,” delivered in the early eighteenth century. As you read it, notice that the words are part of an educated person’s vocabulary. Examples of <i>elevated diction include wrath</i> (great anger), <i>inconceivable</i> (cannot be imagined), and <i>abhor</i> (detest).
                           </p>
                           <p>
                              Notice also the great many <i>figures of speech</i>, such as the two imaginative comparisons. The first, a metaphor, compares God’s anger to a bow and arrow: “The bow of God’s wrath is bent, and the arrow made ready on the string, and justice bends the arrow at your heart and strains the bow. . . .” The second, a simile, compares humans to spiders: “The God that holds you over the pit of hell much as one holds a spider or some loathsome insect . . .”
                           </p>
                           <div class="div-indent">The wrath of God is like great waters that are dammed for the present; they increase more and more and rise higher and higher, till an outlet is given; and the longer the stream is stopped, the more rapid and mighty is its course when once it is let loose. ’Tis true that judgment against your evil work has not been executed hitherto; the floods of God’s vengeance have been withheld; but your guilt in the meantime is constantly increasing, and you are every day treasuring up more wrath; the waters are continually rising and waxing more and more mighty; and there is nothing but the mere pleasure of God that holds the waters back, that are unwilling to be stopped, and press hard to go forward. If God should only withdraw his hand from the floodgate, it would immediately fly open, and the fiery floods of the fierceness and wrath of God would rush forth with inconceivable fury, and would come upon you with omnipotent power; and if your strength were ten thousand times greater than it is, yea, ten thousand times greater than the strength of the stoutest, sturdiest devil in hell, it would be nothing to withstand or endure it.</div>
                           <div class="div-indent">The bow of God’s wrath is bent, and the arrow made ready on the string, and justice bends the arrow at your heart and strains the bow, and it is nothing but the mere pleasure of God, and that of an angry God, without any promise or obligation at all, that keeps the arrow one moment from being made drunk with your blood.</div>
                           <div class="div-indent">The God that holds you over the pit of hell much as one holds a spider or some loathsome insect over the fire, abhors you, and is dreadfully provoked; his wrath toward you burns like fire....</div>
                        </div>
                     </li>
                     <Br>
                     <li>
                        Standard American English
                        <div class="li-content">
                           <p>
                              The language used in most academic and professional writing is called “Edited American
                           </p>
                           <p>
                              English” or “Standard Written English.” It’s the writing you find in magazines such as
                           </p>
                           <p>
                              <i>Newsweek, US News and World Report</i>, and <i>The Atlantic</i>. Such language conforms to the widely established rules of grammar, sentence structure, usage, punctuation, and spelling that you’ve been learning in this book.
                           </p>
                           <p>
                              Here’s an example of Standard American English from an article I wrote for a newspaper:
                           </p>
                           <div class="div-indent">When I was young, time seemed to stand still. But as I plunge kicking and screaming into my middle years, time compresses and I find myself thinking about eternity. No, not mortality, spirituality, or perfume; rather, I’m talking about the unique meaning “eternity” has for Long Islanders.</div>
                           <div class="div-indent">To empty-nesters left contemplating the remains of an Easter feast once the guests have rolled out the door, eternity is two people and a ham. To my single female friends, eternity is waiting for Mr. Right to appear on their doorstep and in their arms. To a long-married man, eternity is shopping for shoes with his wife. To Long Islanders, however, eternity takes on a whole new meaning. My train going friends claim that eternity is the Long Island Railroad loudspeaker squawking during rush hour, “LIRR delays through Jamaica, delays through Hicksville, delays on the Ronkonkoma branch.” Why not just drive? You know the answer to that question if you’ve ever been westbound on the Southern State in the fall, as the sun sets on the highway and you’re blinded for six straight miles. Traffic grinds to a standstill as everyone fumbles with their sun visors and squints into their windshield. You know what eternity is when you travel from New York City to the Hamptons on a Friday night in August. They don’t call it “Long” Island for nothing.</div>
                        </div>
                     </li>
                     <Br>
                     <li>
                        Colloquial language
                        <div class="li-content">
                           <p>
                              Next comes colloquial language, the level of diction characteristic of casual conversation   and informal writing. The following joke shows the difference between standard diction and colloquial language. Notice the contractions and the use of the word buddies.
                           </p>
                           <p>
                              Three buddies die in a car crash and go to heaven for orientation. They’re all asked,
                           </p>
                           <div class="div-indent">“When you’re in your casket and friends and family are mourning you, what would you like to hear them say about you?”</div>
                           <div class="div-indent">The first guy says, “I’d like to hear them say that I was a great doctor and a great family man.”</div>
                           <div class="div-indent">The second guy says, “I’d like to hear that I was a wonderful husband and teacher who made a huge difference in our children of tomorrow.”</div>
                           <div class="div-indent">The last guy replies, “I’d like to hear them say...‘<i>Look, he’s moving</i>!’”</div>
                        </div>
                     </li>
                     <br>
                     <li>
                        Slang
                        <div class="li-content">
                           <p>
                              Less formal than colloquial language is <i>slang</i>, coined words and phrases or new meanings for established terms. Some recent slang includes the words <i>dweeb, nerd, doofus.</i> Slang is fun, informal, and great for casual conversations with friends. Slang is never used in formal writing.
                           </p>
                        </div>
                     </li>
                     <li>
                        Vernacular
                        <div class="li-content">
                           <p>
                              Vernacular is the ordinary language of a particular region, such as “pop” or “soda” for a carbonated beverage. Dialect, the language specific to a particular regional area, is a type of vernacular. It’s different from slang because dialect reflects differences in regions and socioeconomic status. Like colloquial language and slang, vernacular and dialect are not appropriate for formal writing.
                           </p>
                           <p>
                              Here’s how the novelist and humorist Mark Twain used vernacular and dialect to describe the people and events in the American West in the 1880s. This excerpt is from Twain’s <i>Life on the Mississippi</i>.
                           </p>
                           <div class="div-indent">“Say, Jim, I’m a-goin’ home for a few days.”</div>
                           <div class="div-indent">“What for?”</div>
                           <div class="div-indent">“Well, I hain’t b’en there for a right smart while and I’d like to see who things are comin’ on.”</div>
                           <div class="div-indent">“How long are you going to be gone?”</div>
                           <div class="div-indent">“’Bout two weeks.”</div>
                        </div>
                     </li>
                  </ol>
                  <h4><b>Choosing the Appropriate Level of Diction</b></h4>
                  <p>
                     As you read earlier in this chapter, your choice of words depends on the context: your audience, purpose, and tone. Follow these guidelines as you select your level of diction:
                  </p>
                  <ol type="1" start="1">
                     <li>
                        Use words that are accurate, suitable, and familiar.
                        <ul>
                           <li> <i>Accurate</i> words say what you mean.</li>
                           <li> <i>Suitable</i> words convey your tone and fit with the other words in your writing.</li>
                           <li>
                              <i>Familiar</i> words are easy to read and understand.
                           </li>
                        </ul>
                     </li>
                     <br>
                     <li>
                        Choose the precise word you want.
                        <div class="li-content">
                           <p>
                              English is one of the richest languages in the world, one that offers many different ways to say the same thing. Select your words carefully to convey your thoughts vividly and precisely. Select words with the precise meanings you want. For example, <i>blissful, blithe,   cheerful, contented, gay, joyful</i>, and <i>gladdened</i> all mean “happy”—yet each one conveys a       different shade of meaning.
                           </p>
                        </div>
                     </li>
                     <li>
                        Use specific rather than general words.
                        <div class="li-content">
                           <p>
                              Specific words give your readers more vivid mental pictures than general words. Sometimes simple action verbs such as <i>run</i> and <i>go</i> will be appropriate to your subject, audience, and        tone. Other times, however, you’ll need more specific words to make your meaning clear.
                           </p>
                        </div>
                     </li>
                     <li>
                        Use words with the appropriate connotations.
                        <div class="li-content">
                           <p>
                              To be successful at choosing exact words for each particular context, you have to understand the <i>denotation</i> and <i>connotation</i> of words. Every word has a <i>denotation</i>, its explicit meaning. You       can find the denotation of a word by looking it up in a dictionary. For example, if you   look up the word <i>fat</i> in the dictionary, it will say, “having too much adipose tissue.”
                           </p>
                           <p>
                              Some words also have <i>connotations</i>, or emotional overtones. These connotations can be positive, negative, or neutral. For example, <i>fat</i> has a negative connotation in our fitness obsessed society. Being sensitive to a word’s denotation and connotation is essential for clear and effective writing. It can also help you use the right word and so avoid getting         your nose punched out because you insulted someone. Finally, you can use these connotations to create—or defuse—an emotional response in your reader.
                           </p>
                           <br>Here are some additional examples of connotation and denotation:
                           <div class="box-solid">
                              <table class="table">
                                 <thead>
                                    <tr>
                                       <th>Word</th>
                                       <th>Positive Connotation</th>
                                       <th>Negative Connotation</th>
                                    </tr>
                                 </thead>
                                 <tbody>
                                    <tr>
                                       <td>average</td>
                                       <td>traditional</td>
                                       <td>mediocre, passable</td>
                                    </tr>
                                    <tr>
                                       <td>thrifty</td>
                                       <td>economical</td>
                                       <td>parsimonious, cheap, tightfisted</td>
                                    </tr>
                                    <tr>
                                       <td>agreeable</td>
                                       <td>amiable, easy-going</td>
                                       <td>servile</td>
                                    </tr>
                                    <tr>
                                       <td>caring</td>
                                       <td>concerned</td>
                                       <td>prying, meddlesome</td>
                                    </tr>
                                    <tr>
                                       <td>daring</td>
                                       <td>bold</td>
                                       <td>defiant, reckless</td>
                                    </tr>
                                    <tr>
                                       <td>deliberate</td>
                                       <td>careful</td>
                                       <td>slow</td>
                                    </tr>
                                    <tr>
                                       <td>talkative</td>
                                       <td>loquacious</td>
                                       <td>verbose</td>
                                    </tr>
                                 </tbody>
                              </table>
                           </div>
                        </div>
                     </li>
                  </ol>
                  <h4><b>Less Is More: Be Concise</b></h4>
                  <p>
                     The Elements of Style by William Strunk, Jr., and E. B. White is probably the most famous writing book of our time. This slender little volume contains this advice:
                  </p>
                  <br>Omit needless words.
                  <p>
                     Vigorous writing is concise. A sentence should contain no unnecessary words, a paragraph no unnecessary sentences, for the same reason that a drawing should have noun necessary lines and a machine no unnecessary parts. (MacMillan, NY, 1959, p. 17)
                  </p>
                  <p>
                     You can’t go wrong with this advice because an effective writing style shows an economy of language. When you omit needless words, you omit redundancy—the unnecessary repetition of words and ideas. Wordy writing forces your readers to clear away unnecessary words and phrases before they can understand your message.
                  </p>
                  <p>
                     Here are 10 redundant phrases and their concise revisions:
                  </p>
                  <div class="box-solid">
                     <table class="table">
                        <thead>
                           <tr>
                              <th>Redundant</th>
                              <th>Concise</th>
                           </tr>
                        </thead>
                        <tbody>
                           <tr>
                              <td>at this point in time</td>
                              <td>now</td>
                           </tr>
                           <tr>
                              <td>fatally killed</td>
                              <td>killed</td>
                           </tr>
                           <tr>
                              <td>foreign imports</td>
                              <td>imports</td>
                           </tr>
                           <tr>
                              <td>kills bugs dead</td>
                              <td>kills bugs</td>
                           </tr>
                           <tr>
                              <td>live and breathe</td>
                              <td>live</td>
                           </tr>
                           <tr>
                              <td>most unique</td>
                              <td>unique</td>
                           </tr>
                           <tr>
                              <td>proceed ahead</td>
                              <td>proceed</td>
                           </tr>
                           <tr>
                              <td>revert back</td>
                              <td>revert</td>
                           </tr>
                           <tr>
                              <td>successfully escaped</td>
                              <td>escaped</td>
                           </tr>
                           <tr>
                              <td>true facts</td>
                              <td>facts (or truth)</td>
                           </tr>
                        </tbody>
                     </table>
                  </div>
                  <p>
                     I can’t resist hammering the point home, so here are several more redundant phrases that make your writing flabby and verbose. As a result, be sure to cut them all! Your writing will be stronger and more vigorous, so your message will shine through clearly.
                  </p>
                  <div class="box-solid">
                     <table class="table">
                        <thead>
                           <tr>
                              <th>Redundant</th>
                              <th>Concise</th>
                           </tr>
                        </thead>
                        <tbody>
                           <tr>
                              <td>at the present time</td>
                              <td>now</td>
                           </tr>
                           <tr>
                              <td>because of the fact that</td>
                              <td>because</td>
                           </tr>
                           <tr>
                              <td>completely surrounded on all sides</td>
                              <td>surrounded</td>
                           </tr>
                           <tr>
                              <td>due to the fact that</td>
                              <td>because</td>
                           </tr>
                           <tr>
                              <td>experience some discomfort</td>
                              <td>hurt</td>
                           </tr>
                           <tr>
                              <td>for the purpose of</td>
                              <td>for</td>
                           </tr>
                           <tr>
                              <td>free up some space</td>
                              <td>make room</td>
                           </tr>
                           <tr>
                              <td>in the event that</td>
                              <td>if</td>
                           </tr>
                           <tr>
                              <td>in order to utilize</td>
                              <td>to use</td>
                           </tr>
                           <tr>
                              <td>in order to</td>
                              <td>to</td>
                           </tr>
                           <tr>
                              <td>in view of the fact that</td>
                              <td>because</td>
                           </tr>
                           <tr>
                              <td>is an example of</td>
                              <td>is</td>
                           </tr>
                           <tr>
                              <td>it is believed by many that</td>
                              <td>many believe</td>
                           </tr>
                           <tr>
                              <td>making an effort to</td>
                              <td>trying to</td>
                           </tr>
                           <tr>
                              <td>my personal physician</td>
                              <td>my doctor</td>
                           </tr>
                           <tr>
                              <td>reiterated over and over again</td>
                              <td>repeated</td>
                           </tr>
                           <tr>
                              <td>thunderstorm activity</td>
                              <td>thunderstorm</td>
                           </tr>
                           <tr>
                              <td>until such time as</td>
                              <td>until</td>
                           </tr>
                           <tr>
                              <td>weather event</td>
                              <td>snow (rain, etc.)</td>
                           </tr>
                        </tbody>
                     </table>
                  </div>
                  <p>
                     <i>Conciseness</i> describes writing that is direct and to the point. This is not to say that you have to pare away all description, figures of speech, and images. No. Rather, it <i>is</i> to say that wordy writing annoys your readers because it forces them to slash their way through your sentences before they can understand what you’re saying. Writing concise and effective sentences requires far more effort than writing verbose and confusing sentences. Fortunately, your readers will appreciate your efforts.
                  </p>
                  <h4><b>Three Ways to Write Concise Sentences</b></h4>
                  <div class="div-indent">Follow these rules to create succinct, effective sentences.</div>
                  <ol type="1" start="1">
                     <li>Eliminate unneeded words and phrases.</li>
                     <li>Combine sentences that repeat information.</li>
                     <li>Don’t say the same thing twice.</li>
                  </ol>
                  <p>
                     Let’s look at each of these rules more closely.
                  </p>
                  <ol type="1" start="1">
                     <li>
                        Eliminate unneeded words and phrases.
                        <div class="li-content">
                           <p>
                              <i>Filler words</i> are empty words and phrases that add nothing to your sentences. Filler words are used to fill space and make writing sound “official.” Unfortunately, many filler words have become so commonplace that we accept them as part of an effective style. Since they’re not good writing, it’s important to cut them from your documents. Since filler words are so annoying, think of your efforts to eliminate these space wasters as a public   service in the name of good writing!
                           </p>
                           <p>
                              Filler words come in different parts of speech, as the following chart shows.
                           </p>
                           <div class="box-solid">
                              <table class="table">
                                 <thead>
                                    <tr>
                                       <th>Part of Speech</th>
                                       <th>Sample Filler Words</th>
                                    </tr>
                                 </thead>
                                 <tbody>
                                    <tr>
                                       <td>Adjectives</td>
                                       <td>main</td>
                                       <td>excellent</td>
                                       <td>good</td>
                                    </tr>
                                    <tr>
                                       <td> </td>
                                       <td>major</td>
                                       <td>nice</td>
                                       <td> </td>
                                    </tr>
                                    <tr>
                                       <td>Adverbs</td>
                                       <td>basically</td>
                                       <td>central</td>
                                       <td>major</td>
                                    </tr>
                                    <tr>
                                       <td> </td>
                                       <td>quite</td>
                                       <td>really</td>
                                       <td>very</td>
                                    </tr>
                                    <tr>
                                       <td> </td>
                                       <td>in fact</td>
                                       <td>due to the fact that</td>
                                       <td>in the process of</td>
                                    </tr>
                                    <tr>
                                       <td>Nouns</td>
                                       <td>area</td>
                                       <td>aspect</td>
                                       <td>case</td>
                                    </tr>
                                    <tr>
                                       <td> </td>
                                       <td>character</td>
                                       <td>element</td>
                                       <td>factor</td>
                                    </tr>
                                    <tr>
                                       <td> </td>
                                       <td>field</td>
                                       <td>kind</td>
                                       <td>nature</td>
                                    </tr>
                                    <tr>
                                       <td> </td>
                                       <td>quality</td>
                                       <td>scope</td>
                                       <td>situation</td>
                                    </tr>
                                    <tr>
                                       <td> </td>
                                       <td>sort</td>
                                       <td>thing</td>
                                       <td>type</td>
                                    </tr>
                                 </tbody>
                              </table>
                           </div>
                           <p>
                              Here’s how filler words look in context:
                           </p>
                           Wordy: Harris took a relaxing <i>type of vacation.</i><br>
                           Better: Harris took a relaxing vacation.<br>
                           Wordy: His comment was <i>of an</i> offensive <i>nature</i>.<br>
                           Better: His comment was offensive.<br>
                           Wordy: Work crews arrived <i>for the purpose</i> of digging new power lines.<br>
                           Better: Work crews arrived to dig new power lines.<br>
                           Wordy: <i>Regardless of the fact that</i> a thunderstorm <i>activity</i> is not predicted for tomorrow, <i>in view of the fact that</i> it is cloudy, you should take your umbrella <i>anyway</i>.<br>
                           Better: Although a thunderstorm is not predicted for tomorrow, because it is cloudy, you should take your umbrella.<br>
                           Wordy: <i>In the event that we do have a weather event</i>, you will be prepared in a very <i>real sense</i>.<br>
                           Better: If it does rain, you will be prepared.<br>
                        </div>
                     </li>
                  </ol>
                  <div class="box-quick-tip">
                     <b>Quick Tip</b>
                     <p>
                        Eliminate these phrases as well:
                     </p>
                     <table class="table">
                        <tbody>
                           <tr>
                              <td>the point I am trying to make</td>
                              <td>as a matter of fact</td>
                              <td>in a very real sense</td>
                           </tr>
                           <tr>
                              <td>in the case of</td>
                              <td>that is to say</td>
                              <td>to get to the point</td>
                           </tr>
                           <tr>
                              <td>what I mean to say</td>
                              <td>in fact</td>
                              <td> </td>
                           </tr>
                        </tbody>
                     </table>
                  </div>
                  <ol type="1" start="2">
                     <li>
                        Combine sentences that repeat information.
                        <div class="li-content">
                           <p>
                              You also can combine sentences to achieve clarity. First, look for sentences that contain the same information or relate to the same ideas and so logically belong together. Then combine the related sentences. Finally, cut any words that just take up space and add nothing to the meaning. Here are some examples:
                           </p>
                           <table class="table">
                              <tbody>
                                 <tr>
                                    <td>Wordy:</td>
                                    <td>Mr. Drucker gave his students the assignment of a math problem. The problem called for adding a series of numbers. The numbers contained real and imaginary integers.</td>
                                 </tr>
                                 <tr>
                                    <td>Better:</td>
                                    <td>Mr. Drucker assigned his students a math problem that called for adding real and imaginary integers.</td>
                                 </tr>
                                 <tr>
                                    <td>Wordy:</td>
                                    <td>There is strong evidence to suggest that there is only one difference between highly successful people and the rest of us. It is highly successful people who apply themselves with determination to a task.</td>
                                 </tr>
                                 <tr>
                                    <td>Better:</td>
                                    <td>Evidence suggests that the only difference between highly successful people and the rest of us is their ability to apply themselves with determination to a task.</td>
                                 </tr>
                              </tbody>
                           </table>
                        </div>
                     </li>
                  </ol>
                  <div class="box-quick-tip">
                     <b>Quick Tip</b>
                     <p>
                        Be careful not to change the meaning of a sentence when you combine it. If you      trim too much, for instance, the meaning is likely to be altered.
                     </p>
                  </div>
                  <ol type="1" start="3">
                     <li>
                        Don’t say the same thing twice.
                        <div class="li-content">
                           <p>
                              Phrases such as “cover over,” “circle around,” and “square in shape” are redundant—they         say the same thing twice. This is the redundancy problem you corrected in the beginning         of this chapter.
                           </p>
                           <table class="table">
                              <tbody>
                                 <tr>
                                    <td>Wordy:</td>
                                    <td>We hope and <i>trust</i> that you show insight <i>and vision</i> because it is fitting <i>and proper</i> that you do so.</td>
                                 </tr>
                                 <tr>
                                    <td>Better:</td>
                                    <td>We hope that you show insight because it is fitting that you do so.</td>
                                 </tr>
                                 <tr>
                                    <td>Wordy:</td>
                                    <td>I am <i>completely</i> upset by the extremely dangerous situation, and, <i>in light of</i> the fact that I think this is basically a terrible tragedy, I am not sure what the <i>eventual</i> outcome will be.</td>
                                 </tr>
                                 <tr>
                                    <td>Better:</td>
                                    <td>I am upset by the dangerous situation; since this is a tragedy, I am not sure what the outcome will be.</td>
                                 </tr>
                                 <tr>
                                    <td>Wordy:</td>
                                    <td>We watched the <i>big</i>, massive, <i>dark</i> black cloud rising <i>up</i> from the <i>level</i> prairie and covering <i>over</i> the sun.</td>
                                 </tr>
                                 <tr>
                                    <td>Better:</td>
                                    <td>We watched the massive black cloud rising from the prairie and covering the sun.</td>
                                 </tr>
                                 <tr>
                                    <td>Wordy:</td>
                                    <td>The package, rectangular <i>in shape</i>, was on the counter.</td>
                                 </tr>
                                 <tr>
                                    <td>Better:</td>
                                    <td>The rectangular package was on the counter.</td>
                                 </tr>
                              </tbody>
                           </table>
                        </div>
                     </li>
                  </ol>
                  <br>✔ <i>Diction</i> is word choice.
                  <br>✔ Select words that suit your topic, purpose, and audience.
                  <br>✔ <i>Redundancy</i> is unnecessary repetition of words and ideas. Eliminate unnecessary words and phrases to make your writing clearer and more vigorous
               </div>

               <br>
            </div>
            <div  class="exercise-div">
               <div class="multiplechoice_question">Neither formal nor informal diction (or any levels in between) is “good” or “bad”; rather, each is appropriate in different writing situations.</div>
               <ol type="a" class="answers1" data-id="1" correctanswer="a">
                  <li class="answer1 lianswer">TRUE </li>
                  <li class="answer1 lianswer">FALSE</li>
                  
                  
               </ol>
               <div class="multiplechoice_question"><em>Colloquial language</em> is the level of diction characteristic of casual conversation and informal writing.</div>
               <ol type="a" class="answers1" data-id="2" correctanswer="a">
                  <li class="answer1 lianswer">TRUE </li>
                  <li class="answer1 lianswer">FALSE</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">More formal than colloquial language is slang, coined words and phrases or new meanings for established terms.</div>
               <ol type="a" class="answers1" data-id="3" correctanswer="b">
                  <li class="answer1 lianswer">TRUE </li>
                  <li class="answer1 lianswer">FALSE</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">Like colloquial language and slang, <em>vernacular</em> and <em>dialect</em> are very appropriate for formal writing.</div>
               <ol type="a" class="answers1" data-id="4" correctanswer="b">
                  <li class="answer1 lianswer">TRUE </li>
                  <li class="answer1 lianswer">FALSE</li>
                  
                  
               </ol>
               <div class="multiplechoice_question"><em>Familiar</em> words are easy to read and understand, which makes them a good choice for most everyday writing that you do.</div>
               <ol type="a" class="answers1" data-id="5" correctanswer="a">
                  <li class="answer1 lianswer">TRUE </li>
                  <li class="answer1 lianswer">FALSE</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">Use <em>general</em> rather than <em>specific</em> words to convey your meaning accurately.</div>
               <ol type="a" class="answers1" data-id="6" correctanswer="b">
                  <li class="answer1 lianswer">TRUE </li>
                  <li class="answer1 lianswer">FALSE</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">Some words also have <em>connotations</em>, or emotional overtones.</div>
               <ol type="a" class="answers1" data-id="7" correctanswer="a">
                  <li class="answer1 lianswer">TRUE </li>
                  <li class="answer1 lianswer">FALSE</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">A word’s connotations can be positive but are rarely negative or neutral.</div>
               <ol type="a" class="answers1" data-id="8" correctanswer="b">
                  <li class="answer1 lianswer">TRUE </li>
                  <li class="answer1 lianswer">FALSE</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">As a general rule, effective writing style shows an economy of language.</div>
               <ol type="a" class="answers1" data-id="9" correctanswer="a">
                  <li class="answer1 lianswer">TRUE </li>
                  <li class="answer1 lianswer">FALSE</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">The phrase “at this point in time” is redundant.</div>
               <ol type="a" class="answers1" data-id="10" correctanswer="a">
                  <li class="answer1 lianswer">TRUE </li>
                  <li class="answer1 lianswer">FALSE</li>
                  
                  
               </ol>
            </div>
            <div class="alert alert-primary" role="alert">
               <b>Interactive Exercise 1</b><br> Directions: True or False <button class="btn btn-primary btn-sm startbtn" data-exercisetype="multiplechoice_validated" data-counter="1">Continue</button> to begin.
            </div>
            <div class="alert alert-info hidden"  data-rationale="rationale1" role="alert">
               You can now proceed to the next section.
            </div>
         </section>
         <section class="section hidden" id="section2">
            <div  class="exercise-div">
               <div class="multiplechoice_question">_____ is a writer’s choice of words.</div>
               <ol type="a" class="answers2" data-id="1" correctanswer="b">
                  <li class="answer2 lianswer">Conciseness</li>
                  <li class="answer2 lianswer">Diction</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">Diction is measured from formal to _____ language usage.</div>
               <ol type="a" class="answers2" data-id="2" correctanswer="a">
                  <li class="answer2 lianswer">informal</li>
                  <li class="answer2 lianswer">academic</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">Legal documents are an example of _____.</div>
               <ol type="a" class="answers2" data-id="3" correctanswer="a">
                  <li class="answer2 lianswer">formal diction</li>
                  <li class="answer2 lianswer">informal diction</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">_____ are usually written with informal diction.</div>
               <ol type="a" class="answers2" data-id="4" correctanswer="b">
                  <li class="answer2 lianswer">Resumes</li>
                  <li class="answer2 lianswer">Notes to friends</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">The language standards used in most academic and professional writing is called “Edited American English” or _____.</div>
               <ol type="a" class="answers2" data-id="5" correctanswer="a">
                  <li class="answer2 lianswer">Standard Written English</li>
                  <li class="answer2 lianswer">Vernacular</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">_____ is fun, informal, and great for casual conversations with friends, but it is never used in formal writing.</div>
               <ol type="a" class="answers2" data-id="6" correctanswer="b">
                  <li class="answer2 lianswer">Formal diction</li>
                  <li class="answer2 lianswer">Slang</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">_____ is the ordinary language of a particular region, such as <em>grinder, sub</em>, or <em>hero</em> for an oversized sandwich.</div>
               <ol type="a" class="answers2" data-id="7" correctanswer="a">
                  <li class="answer2 lianswer">Vernacular</li>
                  <li class="answer2 lianswer">Connotation</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">_____, the language specific to a particular regional area, is a type of vernacular.</div>
               <ol type="a" class="answers2" data-id="8" correctanswer="a">
                  <li class="answer2 lianswer">Dialect</li>
                  <li class="answer2 lianswer">Denotation</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">Use words that are accurate, suitable, and _____.</div>
               <ol type="a" class="answers2" data-id="9" correctanswer="b">
                  <li class="answer2 lianswer">fancy</li>
                  <li class="answer2 lianswer">familiar</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">Every word has a _____, its explicit meaning that can be found in a dictionary.</div>
               <ol type="a" class="answers2" data-id="10" correctanswer="b">
                  <li class="answer2 lianswer">connotation</li>
                  <li class="answer2 lianswer">denotation</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">_____ is the unnecessary repetition of words and ideas, when a writer says the same thing over and over in different words.</div>
               <ol type="a" class="answers2" data-id="11" correctanswer="b">
                  <li class="answer2 lianswer">Connotation</li>
                  <li class="answer2 lianswer">Redundancy</li>
                  
                  
               </ol>
               <div class="multiplechoice_question">_____ are empty words and phrases that add nothing to your writing.</div>
               <ol type="a" class="answers2" data-id="12" correctanswer="b">
                  <li class="answer2 lianswer">Denotation</li>
                  <li class="answer2 lianswer">Filler words</li>
                  
                  
               </ol>
            </div>
            <div class="alert alert-primary" role="alert">
               <b>Interactive Exercise 2</b><br> Directions: Select the word that best completes each sentence. <button class="btn btn-primary btn-sm startbtn" data-exercisetype="multiplechoice_validated" data-counter="2">Continue</button> to begin.
            </div>
            <div class="alert alert-info hidden"  data-rationale="rationale2" role="alert">
               You can now proceed to the next section.
            </div>
         </section>
         <section class="section hidden" id="section3">
            <div  class="exercise-div">
               <div class="multiplechoice_question">The diction you want in a specific writing situation depends on all the following except</div>
               <ol type="a" class="answers3" data-id="1" correctanswer="b">
                  <li class="answer3 lianswer">Your audience</li>
                  <li class="answer3 lianswer">Your mood</li>
                  <li class="answer3 lianswer">Your purpose</li>
                  <li class="answer3 lianswer">The context of your message</li>
               </ol>
               <div class="multiplechoice_question">In general, <em>formal diction</em> is characterized by all the following except</div>
               <ol type="a" class="answers3" data-id="2" correctanswer="a">
                  <li class="answer3 lianswer">Short, crisp sentences</li>
                  <li class="answer3 lianswer">Multisyllable words</li>
                  <li class="answer3 lianswer">Long sentences</li>
                  <li class="answer3 lianswer">A formal tone</li>
               </ol>
               <div class="multiplechoice_question">In general, <em>informal diction</em> is characterized by all the following except</div>
               <ol type="a" class="answers3" data-id="3" correctanswer="c">
                  <li class="answer3 lianswer">Shorter, more familiar words</li>
                  <li class="answer3 lianswer">A less formal tone</li>
                  <li class="answer3 lianswer">A greater awareness of audience</li>
                  <li class="answer3 lianswer">Shorter sentences</li>
               </ol>
               <div class="multiplechoice_question">Which of the following documents is usually written with formal diction?</div>
               <ol type="a" class="answers3" data-id="4" correctanswer="c">
                  <li class="answer3 lianswer">Job application letters</li>
                  <li class="answer3 lianswer">Everyday e-mail</li>
                  <li class="answer3 lianswer">Scientific articles</li>
                  <li class="answer3 lianswer">Popular magazine articles</li>
               </ol>
               <div class="multiplechoice_question">Which word has a negative connotation?</div>
               <ol type="a" class="answers3" data-id="5" correctanswer="d">
                  <li class="answer3 lianswer">Persistent</li>
                  <li class="answer3 lianswer">Resolute</li>
                  <li class="answer3 lianswer">Steadfast</li>
                  <li class="answer3 lianswer">Stubborn</li>
               </ol>
               <div class="multiplechoice_question">Which word has a positive connotation?</div>
               <ol type="a" class="answers3" data-id="6" correctanswer="b">
                  <li class="answer3 lianswer">Arrogant</li>
                  <li class="answer3 lianswer">Proud</li>
                  <li class="answer3 lianswer">Egotistical</li>
                  <li class="answer3 lianswer">Overbearing</li>
               </ol>
               <div class="multiplechoice_question">Which word has a denotation but no connotation?</div>
               <ol type="a" class="answers3" data-id="7" correctanswer="a">
                  <li class="answer3 lianswer">House</li>
                  <li class="answer3 lianswer">Apathetic</li>
                  <li class="answer3 lianswer">Peculiar</li>
                  <li class="answer3 lianswer">Shrewd</li>
               </ol>
               <div class="multiplechoice_question">Which word has the same connotation as timid?</div>
               <ol type="a" class="answers3" data-id="8" correctanswer="c">
                  <li class="answer3 lianswer">Fainthearted</li>
                  <li class="answer3 lianswer">Cowardly</li>
                  <li class="answer3 lianswer">Shy</li>
                  <li class="answer3 lianswer">Fearful</li>
               </ol>
               <div class="multiplechoice_question">Which is the best revision of the following wordy sentence? Basically, the English language is so very difficult to learn.</div>
               <ol type="a" class="answers3" data-id="9" correctanswer="b">
                  <li class="answer3 lianswer">English is very difficult to learn basically.</li>
                  <li class="answer3 lianswer">English is very difficult to learn.</li>
                  <li class="answer3 lianswer">English is basically very difficult to learn.</li>
                  <li class="answer3 lianswer">The English language is very difficult to learn.</li>
               </ol>
               <div class="multiplechoice_question">Which is the best revision of the following wordy sentence? It seems that the library board will meet tomorrow, as a matter of fact.</div>
               <ol type="a" class="answers3" data-id="10" correctanswer="d">
                  <li class="answer3 lianswer">As a matter of fact, the library board will meet tomorrow.</li>
                  <li class="answer3 lianswer">In fact, the library board will meet tomorrow.</li>
                  <li class="answer3 lianswer">It is apparent that the library board will meet tomorrow.</li>
                  <li class="answer3 lianswer">The library board will meet tomorrow.</li>
               </ol>
               <div class="multiplechoice_question">Which is the best revision of the following wordy sentence? Intelligent consumers don’t let fashion gurus dictate their purchases. These fashion gurus want women to spend money on trendy garments. Trendy garments are poor investments in the long run.</div>
               <ol type="a" class="answers3" data-id="11" correctanswer="d">
                  <li class="answer3 lianswer">Intelligent consumers don’t let fashion gurus dictate their purchases because these fashion gurus want women to spend money on trendy garments, but trendy garments are poor investments in the long run.</li>
                  <li class="answer3 lianswer">Since fashion gurus want women to spend money on trendy garments, intelligent consumers don’t let fashion gurus dictate their purchases; trendy garments are poor investments in the long run.</li>
                  <li class="answer3 lianswer">Intelligent women don’t let fashion gurus persuade them to spend money on trendy garments since, in the long run, trendy garments that are poor investments.</li>
                  <li class="answer3 lianswer">Intelligent women don’t let fashion gurus persuade them to spend money on trendy garments that are poor investments.</li>
               </ol>
               <div class="multiplechoice_question">Which is the best revision of the following wordy sentence? Today’s women have a mind of their own when it comes to clothing. They don’t rely on advice from talk shows. They don’t rely on advice from books, either. Finally, they don’t depend on the dictates of fashion magazines.</div>
               <ol type="a" class="answers3" data-id="12" correctanswer="d">
                  <li class="answer3 lianswer">Women today have a mind of their own when it comes to clothing, so they don’t rely on advice from talk shows and they don’t rely on advice from books and they don’t depend on the dictates of fashion magazines.</li>
                  <li class="answer3 lianswer">Women today know a lot about clothing.</li>
                  <li class="answer3 lianswer">Today’s women, who have a mind of their own when it comes to clothing, don’t rely on advice from talk shows or books. They don’t even take advice from fashion magazines.</li>
                  <li class="answer3 lianswer">Today’s women, who have a mind of their own when it comes to clothing, don’t rely on advice from talk shows, books, or fashion magazines.</li>
               </ol>
               <div class="multiplechoice_question">What’s the best simplification of the following redundant phrase: “at this point in time”?</div>
               <ol type="a" class="answers3" data-id="13" correctanswer="a">
                  <li class="answer3 lianswer">Now</li>
                  <li class="answer3 lianswer">Never never land</li>
                  <li class="answer3 lianswer">Never ever</li>
                  <li class="answer3 lianswer">Later</li>
               </ol>
               <div class="multiplechoice_question">What is the problem with the phrase “true facts”?</div>
               <ol type="a" class="answers3" data-id="14" correctanswer="b">
                  <li class="answer3 lianswer">Only some facts are true.</li>
                  <li class="answer3 lianswer">All facts are true; otherwise, they wouldn’t be facts.</li>
                  <li class="answer3 lianswer">It has a negative connotation.</li>
                  <li class="answer3 lianswer">It does not have a denotation.</li>
               </ol>
               <div class="multiplechoice_question">Follow all the rules below to create succinct, effective sentences except</div>
               <ol type="a" class="answers3" data-id="15" correctanswer="c">
                  <li class="answer3 lianswer">Eliminate unneeded words and phrases.</li>
                  <li class="answer3 lianswer">Combine sentences that repeat information.</li>
                  <li class="answer3 lianswer">Write as you speak.</li>
                  <li class="answer3 lianswer">Don’t say the same thing twice.</li>
               </ol>
            </div>
            <div class="alert alert-primary" role="alert">
               <b>Interactive Exercise 3</b><br> Directions: Choose the best answer to each question. <button class="btn btn-primary btn-sm startbtn" data-exercisetype="multiplechoice_validated" data-counter="3">Continue</button> to begin.
            </div>
            <div class="alert alert-info hidden"  data-rationale="rationale3" role="alert">
               You can now proceed to the next section.
            </div>
         </section>
      </div>
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