PHILADELPHIA – Typhoon Haiyan, one ###### the largest storms ever recorded, ###### the Philippines on Nov. 7, ###### thousands and sending more than ###### away from their homes. The ###### toll is not yet known. ###### and roads are far from ######, and aid has been slow ###### reach stranded, isolated victims.

Could this be an opportunity for the "new philanthropy" as some call it? A chance for young people to give to charity in their own way? A moment in particular for the millennial generation, those born after 1982, to take leadership?

Digital ###### has changed the face of ######, for aid groups who ask ###### money and the people who ###### money so that the aid ###### can help people.]]>
The ###### way to send $10 is ###### text message. You can send ###### World Food Programme $10 by ###### the word AID to a ###### number. The word you would ###### to send money to the ###### Army is TYPHOON. A click ###### two later and it's all ######.

Quick And Easy Clicking

The Web is ready to ###### money.]]>
If ###### visited Facebook this week, you've ###### an ad at the top ###### "Emergency Relief Donation." It says, "###### donation to the American Red ###### will help those affected by ###### typhoon in the Philippines."

Apple ###### has created a way to ###### via the iTunes store.

That ###### it quick and easy to ######.]]>
Which, you'd ######, makes it ideal for mobile, ######, multiscreening millennials. Digital giving has ###### increased in popularity: A Pew ###### Center survey found that as ###### 2011, people under 40 were ###### as likely to donate digitally ###### by other means, such as ###### the phone or by sending ###### in the mail. The Pew ###### Center is a group that ###### people about big issues in ###### U.S.

Donating In A Big Way

Millennials surprised a lot ###### people during the Haiti earthquake ###### 2010. And they gave big ###### during the Japanese tsunami tidal ###### disaster of 2011.]]>
Raising money ###### Haiti, says Feldmann, was successful ###### the media helped bring the ###### alive and make it real.

Can the suffering in the Philippines be brought alive like that?

###### emotional and sophisticated, millennials are ###### Feldmann calls "impulse philanthropists": "They ###### something on TV, the Web, ###### mobile device, and they decide ###### text some money. They're fueled ###### images and by emotions."

He ######, "On the sophisticated side, they ###### exactly what digital tools to ######, to find out more about ###### cause and 'where my money ###### going,' and then make their ######."]]>
Not So Self-Absorbed

Millennials are sometimes ###### to be self-absorbed. But the ###### of them giving money proves ######. Millennials give less money at ######, mostly $100 or less, than ###### groups. But younger people give ###### quickly.]]>
Aaron Smith works for the ###### Research Center's Internet Project. He ###### millennials make philanthropic decisions based ###### photos, videos and calls to ###### on TV - and their ###### of friends.

"We now experience ###### within a network, either of ###### we listen to or of ###### Web," Smith says.]]>
And ###### of the time, we can.]]>