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Talk much more about the
pluses than the minuses.

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It will make you sound
like a more positive person.

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Talk about your skills and
education, and tailor them

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specifically for this company.

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The interviewer is wondering
if you have any idea what the

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job entails.

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Let the interviewer know that
you know more about the job

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than you saw in the want
ad or job description.

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The interviewer wants to know
that you know more than the

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average person on the street
about the company.

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You'll need to have done some
solid research on the company

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to answer this question.
Answer it in a way that makes

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you sound confident,
but not cocky.

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The interviewer wants to know
what kind of research you have

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done on the company.

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You should know more than just
what you read in the local

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papers. Find out when it was
founded and who its former

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leaders were.